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Decisions behind the storefront, why we made them, and the trade-offs we accepted along the way.
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Behind the ScenesBuying a digital book online today is split between rented-forever ebook stores and big-tech ecosystems. We wanted a third option: buy a book once, download it, and read it anywhere — yours to keep.
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Behind the ScenesOn typography, margins, contrast, and the little details that make a reading interface disappear. The opposite of optimising for thirty-second scrolls.
Built in the open. Argued for. Shipped with intention.